CRA staff administered a Merchant Assistance Pilot Program in the Dunbar / Michigan redevelopment area. The program was designed specifically to assist small Mom and Pop retailers and restaurateurs. Two merchants participated in the comprehensive program that included a six-week entrepreneur training program through the Southwest Florida Enterprise Center. The merchants
were taught successful business management skills to elevate their business to the next level. The program also evaluated and provided assistance with interior and exterior improvements, new equipment, marketing and promotion, and customer service training.